Registered Charity in England & Wales No.1165941

Enrichment appeal from Wild Welfare

Image of zoo animals using enrihment toys

Enrichment appeal from Wild Welfare

International zoo animal welfare charity, Wild Welfare, is appealing for donations for its 2017 enrichment projects, to help improve lives for zoo animals in captive facilities around the world.

The first of these projects will take place in January, when Wild Welfare travels to Vietnam to carry out an enrichment project with wild animals, and the charity needs puzzle feeders and other enrichment items to support the programme.

Wild Welfare’s director, Georgina Allen, said: “The enrichment work is aimed at providing increased options for captive wild animals in the zoo environment, offering them better physical and mental stimulation.

“To complement our cost-effective enrichment tools, we do, wherever possible, introduce enrichment items like manufactured puzzle feeders, Boomer Balls and Kong toys, but they are a real luxury due to cost, so we’re appealing to any companies that would like to support our work and donate these items.”

Wild Welfare works globally to improve animal welfare standards in captive wild animal facilities and a key part of the charity’s work involves providing enrichment training to zoo staff, educating and empowering them to develop species-specific enrichment programs for their zoo animals, programs that promote positive physical and mental well-being and offer improved welfare opportunities for the individuals within their care.

Wild Welfare will be visiting many zoos throughout 2017 and working with staff to improve animal enclosures and enrichment programs. As a small charity with a limited budget, but with more and more requests to provide assistance to facilities, the charity counts on support from donors and sponsors to help make these vital projects a success.

The requested enrichment items include; wooden puzzle feeders, rubber Kong toys and Boomer Balls, but all offers of help can be directed to, where a more exhaustive list can be provided. All donors will be recognised across Wild Welfare’s social media channels; YouTube, Twitter, Instagram and Facebook and the organisation’s website


Notes to Editors

For more information or interview requests please contact Wild Welfare on Wild Welfare is a global organisation committed to improving animal welfare standards in captive wild animal facilities. Its mission is to partner with zoo associations, accredited zoos and aquariums, zoo professionals and leading international animal welfare organizations in identifying and improving the conditions of captive wild animals kept under circumstances of severe distress.

Wild Welfare was established in 2012 and has rapidly established itself as an internationally recognised hub in zoo animal welfare reform, forming effective collaborative relationships with a number of animal welfare NGOs, reputable universities and professional bodies.

Wild Welfare’s vision is to end the suffering of captive wild animals around the world and ensure that full and sustainable protection is given to all animals in human care.